Simple Analytics

Company / founder claim

Simple Analytics currently presents a cookieless measurement layer that can run alongside GA4. It targets teams investigating gaps when visitors decline consent, offering observed pageviews and events rather than persistent visitor identities. The site notes that the tools use different session definitions; higher counts alone do not prove greater accuracy.

Public observation

The observed self-service offer starts at €20/month at the displayed 100,000-pageview setting, with one user and a charge for additional users. A hobby tier limits retained history; enterprise requirements use custom pricing. Check the selected traffic and billing option before treating the displayed figure as a quote.

Public observation

The public enterprise funnel offers a demo and a 30-day assisted proof of concept alongside the buyer's existing GA4 setup. The page describes agreeing on measurement questions and reviewing differences together. This shows how evaluation is sold; it does not establish the share of customers acquired through sales assistance.

Company / founder claim

Simple Analytics publishes an open company dashboard and explains that MRR normalizes recurring subscriptions to a month. Its separate profit section has its own update age. A current MRR display must not be read as current profit, audited accounts or provider verification by Indiedex.

Research hypothesis

Investigate whether a specific team needs consent-aware reconciliation inside its existing BI workflow, rather than another dashboard. Simple Analytics already offers APIs, exports and an assisted comparison, so confirm the remaining manual work in interviews. A measured reporting discrepancy is not automatically evidence of a new commercial opportunity.